Eye-Catching
Scrub Caps.
Branded Scrub Caps
Eye-Catching
Scrub Caps.
Branded
Scrub Caps
The client wanted a useful, optometry-focused giveaway that healthcare professionals could wear in practice — practical enough for everyday use, but distinctive enough to feel special.
Made for people who know eyes.
We turned the familiar eye symbol into a playful custom pattern, creating branded scrub caps that connected directly to the world of optometry without relying on oversized logos.
A logo is the introduction, but the brand is the entire conversation — it needs something interesting to say.
The Look
A bold illustrated eye pattern was created in two striking colourways: vibrant pink and deep client blue.
The Packaging
The caps were neatly finished and presented as ready-to-wear branded gifts.
The Message
Bausch + Lomb understands the professionals who care for eyes every day.
The Experience
Recipients could choose their preferred colour, adjust the tie-back fit and wear the caps as part of their everyday clinical wardrobe.
Rather than simply branding a standard scrub cap, we used a bespoke repeat pattern that made the product feel fashionable, relevant and unmistakably eye-focused.
A practical clinical essential with plenty of personality.
Rather than simply branding a standard scrub cap, we used a bespoke repeat pattern that made the product feel fashionable, relevant and unmistakably eye-focused.
A practical clinical essential with plenty of personality.