Cellular
Epigenetics
Swan Lake.
Influencer Travel Gift
Cellular
Epigenetics
Swan Lake.
Influencer
Travel Gift
The Customer was taking a select group of influencers on an international brand experience centred around its Cellular Epigenetics range.
Before departure, each guest needed to receive a thoughtful travel gift that built excitement for the journey, introduced the product story and made them feel personally welcomed from the moment they began packing.
Time Moves. Skin Age Reverses.
We transformed the campaign’s journey through time into a real journey — creating a travel edit that blended skincare discovery, personalised keepsakes and playful content-making moments.
More than a departure gift, it was the influencers’ first introduction to the experience ahead.
We’re mildly allergic to predictable hampers, unnecessary gadgets and anything destined for the office junk drawer.
The Look
Client blue was softened with atmospheric lilac gradients, clean white details and futuristic finishes inspired by the Cellular Epigenetics campaign.
The Packaging
A structured presentation box opened to reveal a neatly fitted travel collection, while a transparent vanity bag extended the gifting beyond the box and into the journey.
The Message
A personalised welcome introduced each influencer to the experience, supported by the line: The journey back to youthful skin starts today.
The Experience
Influencers discovered a curated collection of travel and content essentials, including Cellular Epigenetics products, a suitcase and vanity case, personalised stationery, a compact instant camera and branded accessories to use throughout the trip.
A personalised luggage tag transformed the influencers’ actual suitcases into another campaign touchpoint, while the instant camera invited them to capture the journey as it unfolded.
A skincare story about time, turned into a beautifully considered journey.
A personalised luggage tag transformed the influencers’ actual suitcases into another campaign touchpoint, while the instant camera invited them to capture the journey as it unfolded.
A skincare story about time, turned into a beautifully considered journey.